During my time as an Architecture and Visual Merchandising Intern at Christian Dior — LVMH Iberia, I supported the development of exhibition design proposals, 3D models, mock-ups, and visual materials for in-store installations and event spaces. I also participated in the coordination and execution of merchandising elements and visual storytelling across various touchpoints.

This experience provided me a direct understanding of how a luxury brand curates its visual identity, physical experience, and narrative. These insights are highly transferable to the digital environment, specifically regarding aesthetic consistency, visual campaigns, content strategy, product launches, and user experience (UX).

Key Competencies

• Visual merchandising

• Luxury branding

• Retail storytelling

• Brand experience

• Visual consistency

• Design for marketing